James Cameron’s effects-extravaganza Avatar is setting new records. The movie is doing much more than its expectation and currently rocking the cinema theaters all over the world. According to reports, the Christmas weekend gross of James Cameron’s much awaited movie is $278 m, which is truly amazing. Avatar is currently on the top of the gross-chart and still going well.

In the second week running, Avatar attracted viewers all around the world and took in $75 million in the week. In just two weeks, Avatar has raked in $212.3 million which is awesome. Just 2 percent on the earning was used by 20th Century Fox.

The movie currently stands next to Avatar on second place is Warner Bros’ Sherlock Holmes. Sherlock Holmes took the second place with $65.4 million, which is also quite impressive. The movie that landed third is Alvin and the Chipmunks: the Squeakqeul and it sold tickets worth $50.2 million. In July 2008, a record of $261 million gross was set and at that time, Cristiane Bale starrer The Dark Knight was the key movie. Now, the record has broken and a new record gross of $278 million is set. Sherlock Holmes has also set a new Christmas Day record as they got $24.9 million on December 25.

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